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Social Media is NOT a Trend

November 24, 2010

Newsflash: social media is not a “trend” and video is its front-runner.
Bigger newsflash: the most successful videos aren’t necessarily big-budget productions.

My top-5 tips for web video:
1.     Do it.
2.     Target your content & your distribution choices (who are you trying to reach?)
3.     Don’t wait for a grand idea, video can be simple.
introduce people, products, provide a tour, promote your workplace culture, blog!
4.     Add tags and descriptions to improve SE0 (search engine optimization)
5.     Share it: allow comments and sharing, then watch your message multiply.
Advice I need to take myself, “don’t let perfection get in the way of progress.”
In other words, get started…like I did.
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